Generate more leads — with Hibu One + Ad Campaigns:
Targeted search marketing ads reach potential customers when they use search engines like Google.
Targeted display ads reach potential customers when they use their favorite apps and visit their favorite websites.
Targeted social ads reach potential customers whenever they use Facebook or Instagram.
Search Marketing is a type of digital advertising that focuses on showing text ads for your business on Google and other search engines. Search ads are usually shown at the top of a search engine results page (or SERP), above the organic search listings. They’re triggered by the keywords users search for, and advertisers typically pay only when their ads are clicked (which is why Search Marketing is sometimes called Pay-Per-Click or PPC marketing).
They absolutely can. Search Marketing is one of the ways you can target the local customers you want and reach them with ads when they’re actively searching for what you do. And with Search Marketing’s pay-per-click model, you only pay when they click your ads.
And along with Display Advertising and Social Marketing, Search Marketing gives your business a chance to appear in the paid search results on Google, Bing and Yahoo right alongside the bigger names in your industry — giving local consumers a chance to choose your business over “the big guys.”
With Search Marketing, you choose the keywords that describe what you do… and your ads can appear on Google, Bing and Yahoo when someone searches for those keywords. So the Search Marketing ads that local consumers see for your business are triggered by the keywords you choose for your campaign.