More driveways laid. More slabs poured. Less time spent marketing your concrete and paving business.
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Your paving company, powered by full-service marketing
We’ll build and manage your website, ads, reviews, listings and more in one platform — so you can focus on top coats and your customers.
Get found where your customers are looking
- Show up when someone searches or asks for “concrete contractor near me,” “driveway paving,” “concrete patio,” or “asphalt repair”
- Reach property owners researching cracked driveways, new patios, walkways and parking lots before they contact another contractor
- Keep your service area, contact details, hours and concrete and paving services accurate on Google and the directories customers trust most
Get chosen by the right customers
- Highlight specialties like commercial lots, concrete driveways, patios and walkways, asphalt paving, resurfacing, sealcoating and decorative concrete
- Build confidence with recent five-star reviews and project photos that showcase durable workmanship, clean finishes and professional crews
- Leverage decades of data that helps your marketing generate the right leads based on what works for thousands of other local paving pros
Get quality leads and book more of the jobs you want
- See all of your incoming concrete and paving requests — calls, emails, texts and social media messages — in one place
- Prioritize your highest-value projects with AI-powered lead scoring, from new driveways and patios to large parking lots and commercial paving
- Respond instantly to estimate and project requests before another concrete or paving contractor gets the job
A custom marketing plan for every paving pro
- A unique digital marketing plan that’s tailored to your goals and budget
- No one-size-fits-all, cookie-cutter solutions
- Work with a dedicated expert to review your results, discuss new opportunities, and adjust your plan any time
MTZ Paving
“Hibu has allowed me to focus on the business rather than looking for those leads. Those leads now look for me.”
See how Hibu helped this paving company go from $300,000 in sales to nearly $2 million in sales.
Real paving and concrete clients. Real marketing results.
video testimonial
“It was almost overwhelming, the extra business that I got. I didn't think it was possible. I was able to buy a whole new setup, rig, coating tank, and another truck.”
C Lindsay | C Lindsay Sealcoating
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client review
“We had used local and large website vendors and were not getting leads from our website. that change right after our Hibu site went live!”
Peter Tjornhom | TruSeal America
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client review
“If you are looking for a team to help with your website, marketing, and making sense of all the options out there, Markus Langle is the person to call. He takes the time to answer all of your questions, works with you through every step, and the best part- he is local! I would highly recommend working with him!”
Crystal Radermacher | LeTendre Concrete & Design
See how your paving and concrete business can grow with Hibu
What paving companies ask us
My season is short. How does digital marketing help me book it before the calendar fills?By reaching homeowners and property managers before they call your competitor. Hibu times your ad campaigns to accelerate ahead of your season, not during it. That helps quote requests come in while you still have open slots to fill, not after your calendar's already booked solid. |
Homeowners get quotes from a few contractors before choosing. How do I win more of those bids without racing to the bottom on price?You build trust signals that price alone can't buy. Reviews, before-and-after photos, and visible licensing and insurance give homeowners a reason to choose you over a cheaper, unlicensed crew. Hibu builds those signals into your website and listings so you win on credibility instead of leaning on price. |
I do one-off residential jobs and recurring commercial contracts. Can Hibu market to both?Yes, and differently. Homeowners search for a distinct project and float a few quotes once. Property managers and HOAs are sourcing a vendor for repeat sealcoating, striping, or paving work, often on a longer timeline. Hibu builds unique messaging for each so your residential content doesn’t bury your commercial pipeline, and vice versa. |
What results can I realistically expect from Hibu One, and how fast?We can’t name your exact timeline because your market, competition, and season all factor in. Many of our concrete and paving clients see measurable increases in website traffic and inbound quote requests within the first 60–90 days. Businesses that keep reviews fresh, listings accurate, and ads running consistently through their season tend to see the strongest results. |
My crew and I are on job sites all day. How much time will this take from me?Very little. Hibu concrete and paving partners usually spend less than 1 hour a month on their marketing. We build, manage, and optimize your ad campaigns, listings, reviews, and website. Your time stays on the job site, where it counts. |
Do I need a contract, and what does this cost?Our 6-month contracts give your marketing the time and data needed to optimize effectively. During that time, ad platforms refine your targeting, bids and placements while your Hibu team makes ongoing adjustments to help you get better results. Pricing is custom to your business based on your goals. |
Resources to help grow your business
These four asphalt paving marketing ideas are your company’s digital foundation.
Just like you have protocols in place when doing a job, your website must follow these five crucial best practices.
