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Hibu Client Case Study: Aaron Fence

Find out how a third-generation Tulsa fence company that was a Hibu print client for 20 years left, came back, and now generates 300+ leads a month with 20% material sales growth.

Overview

Aaron Fence is a third-generation fence company based in Tulsa, Oklahoma, offering comprehensive fence installation, repair, and material sales. President Chase Bryan has carried forward a business built on decades of family expertise and community trust. With deep roots in the Tulsa market and a full-service operation covering residential and commercial clients, Aaron Fence had the reputation and capacity to grow—what it needed was a digital presence that could match.

 

The Challenge

Aaron Fence had previously been a Hibu client for 20 years before eventually moving on. During that time away, the results spoke for themselves as website traffic dropped, leads dried up, communication from the new provider disappeared, reviews went unmanaged, and the replacement website failed to deliver results. "Website traffic was down, leads were way down, no communication, low reviews, spent money on a website that didn't generate leads," Chase said. After only eight months away, Aaron Fence came back to Hibu.

 

The Hibu Solution

Hibu rep Daniel Migliore went to work immediately. "Daniel Migliore got us a website that could be found, helped us automate the lead process, put us in ad campaigns that were trackable and transparent," Chase said. 

What Aaron Fence values most in the ongoing partnership with Hibu is the local presence, the honesty, and the genuine care. "We have someone local. They will be honest. They care about us. They show up for us when we need them. We love Daniel Migliore."

 

The Results

The results have been more than satisfying for Chase Bryan. Aaron Fence has gotten over 300 leads per month, and material sales are up 20% after coming back to Hibu. They are now on the first page of Google for all major searched terms and all material sales terms—a complete reversal from the low-visibility situation the business was in eight months earlier. More phone calls, more website traffic, and a pipeline that has fundamentally changed the trajectory of the business. 

Chase's description of the business impact is measured and serious, saying Hibu "helped the company thrive for years to come and avoid what could have quickly been a change in the financial landscape of the business." That is not hyperbole from a satisfied customer. It’s the reflection of a business owner who watched what happened when the marketing stopped working, and who knows exactly where things were headed. 

Aaron Fence has already referred Hibu to friends and family. "Crystal Pools is a Hibu client and a longtime friend of mine and doing well with Hibu services," Chase said. To any business owner who thinks word of mouth is enough, his answer draws on 20 years of history. "I would tell them that is what we chose for 20 years—and they should too." The difference between before and after speaks for itself. 

 

In a 90-day period, Hibu’s digital marketing for Aaron Fence generated:

  • 778 Leads
  • 4,376 Ad Clicks
  • 7,487 Website Visits
  • 384 Engagements

 

 

Hibu is a leading provider of digital marketing solutions to local businesses across the US. With Hibu, your business has a truly integrated marketing program designed to increase your visibility online, drive visitors to your website and generate leads. Visit Hibu.com or call us at 855-409-6569 today to get more from your digital marketing.