Hibu Client Case Study: Green Tree Property Care and Management

At Hibu, we have a green thumb for growing better marketing results... and that's exactly what we did for Green Tree Property Care and Management, who needed more jobs to keep their growing company busy.

Overview

Green Tree Property Care and Management offers a variety of seasonal services, including aeration/seeding, lawn maintenance, spring and fall cleanup, and landscaping to Harrisburg, PA, and the surrounding area.

As Green Tree owner, Max Tillett explains it, the business started out “more of a side thing” in 2019, and “really kicked off” in 2020. Now, just a few years later, Green Tree is a growing business... with new challenges.
 

The Challenge

Green Tree Property Care and Management didn’t have an online presence before partnering with Hibu. The only marketing they had tried in the past was little more than handing out brochures door to door.

Like many start-ups, Green Tree was facing the challenges that come with growth—bringing in enough work to keep the expanding work-force busy—along with some industry-specific challenges—communicating new services and continually pivoting marketing to match seasonal client needs. In addition to the difficulty of fielding estimate requests and inquiries while working in the field full time.
 

The Hibu Solution

Hibu started by establishing Green Tree’s online presence—correcting incorrect online information, strengthening their online reputation, and helping Green Tree generate and share customer reviews. Then Hibu created a new, more effective website and launched ads on Google and Facebook.  

With this custom marketing solution tailored to their needs—a combination of Hibu’s smart online presence, listing management, Smart Site, and social marketing—Green Tree Property Care and Management has been able to dramatically increase the number of jobs they do and the types of projects customers are requesting.

 

The Results

With Hibu’s custom marketing solution, Green Tree Property Care and Management has seen an improvement across a number of channels.

Hibu has helped Green Tree expand the services they offer, meeting clients’ seasonal needs, and staying top of mind in their market. “I’ve been able to broaden my services… because I’m getting new inquiries… from my marketing.”
 

In a 90-day period, Green Tree's digital marketing from Hibu generated:

  • 75 total leads
  • 79 ad clicks
  • 386 website visits

Hibu is a leading provider of digital marketing solutions to local businesses across the US. With Hibu, your business has a truly integrated marketing program designed to increase your visibility online, drive visitors to your website, and generate leads. Visit Hibu.com or call us at 855-409-6569 today to get more from your digital marketing.