Danerik Mechanical - Blog Header.png

Hibu Client Case Study: Danerik Mechanical, LLC

Find out how an Auburn, New Hampshire HVAC company overcame poor lead quality and an existing provider contract to achieve a 30% increase in leads, 20% revenue growth, and 47 new customers in a single year.

Overview

Danerik Mechanical LLC is a full-service HVAC company based in Auburn, New Hampshire. Co-Owner and COO Daniel J. Dandurand and his team service gas and oil boilers and furnaces, install HVAC systems, handle water heaters and gas piping, and specialize in ductless minisplits—a growing segment of the New Hampshire market. With a wide service offering and a reputation for responsiveness, Danerik Mechanical needed a marketing partner who could match their pace and bring in the right type of leads.

 

The Challenge

Before partnering with Hibu, Danerik Mechanical was dealing with poor lead quality and an inconsistent customer pipeline. The leads coming in were not the right ones, and the business was not getting the visibility it needed to grow predictably. Two practical hurdles made it difficult to make a change: the cost and uncertainty about switching providers. Both were real concerns that needed to be addressed before moving forward.

 

The Hibu Solution

What resolved both concerns was the support of Hibu representative Devin and his team. The entire package—better strategy, more trust in the team, better communication, stronger value proposition, and industry expertise—all came together in that relationship. 

Daniel sums up what he values most about the partnership simply and definitively, saying, “Most important, Devin is quick. For an HVAC business where jobs move fast, and customers need answers, that responsiveness is not a small thing. 

With Hibu, Danerik Mechanical got a fully integrated marketing solution—Hibu One that included a new website, managed listings, online review generation, and more. This synchronized plan, in addition to running ads on Meta, helped get Danerik Mechanical in front of the right customers.

 

The Results

The results of partnering with Hibu are concrete and measurable. Danerik Mechanical has seen a 30% increase in leads and a 20% increase in revenue. In 2026 alone, the business acquired 47 new customers—a number that speaks directly to the quality and volume of inbound interest that Hibu's marketing has generated. Every category of result has improved, including lead volume, phone calls, booked appointments, revenue, lead quality, service area, and repeat customers. 

One customer story in particular captures the impact best. A client raved about the Danerik Mechanical website, scheduled a minisplit installation estimate, and booked the job a week later. That is the full pipeline—discovery, consideration, conversion—running through a digital presence that Hibu built and maintains. 

The business impact has been increased profitability, reduced stress, better work-life balance, and more predictable growth. When asked what waiting would have cost, Daniel's answer was refreshingly candid, "Do not know, don't even want to think about it! LOL," he said. The results have been good enough that he is actively steering other business owners toward Hibu when he hears them say word of mouth is working fine. "I agree word of mouth is great, but when it gets slow it's nice to have support like Hibu." 

 

In a 90-day period, Hibu’s digital marketing for Danerik Mechanical, LLC generated:

  • 111 Leads
  • 409 Ad Clicks
  • 992 Websites Visits
  • 60 Engagements

 

 

Hibu is a leading provider of digital marketing solutions to local businesses across the US. With Hibu, your business has a truly integrated marketing program designed to increase your visibility online, drive visitors to your website and generate leads. Visit Hibu.com or call us at 855-409-6569 today to get more from your digital marketing.